Archive for the ‘Digital Marketing’ Category

Black Friday is on November 25, a worldwide event that you can not forget about if you have a local business. Cyber ​​Monday is the Monday following Black Friday and companies created it to persuade people who had not been able to take advantage of Black Friday to make purchases online. This year, Christmas shopping […]

A Marketing Plan is a plan that serves as a tool to raise the marketing strategies of a company, business or person, defining its objectives, target customer, its value proposition and its business model. The biggest mistake that a company’s marketing managers make when entering social networks is not giving it the same value as […]

Social networks are an effective tool to measure the social thermometer, they are great to find out which are the day to day topics, which are the ones that are of interest to people, and also allows to easily monitor topics and to know the opinions of the audience in real time. Communication professionals have […]

Marketing focuses on establishing, developing and maintaining ongoing relationships between buyer and seller as a source of mutual benefits for the parties. The concept of creativity based on marketing is synonymous with innovation; having concrete ideas, well developed and structured, will take you to bigger areas in respect to the competition. Creativity: When we read […]

Visual creativity is about going beyond an idea. Digital marketing has become an effective communication channel that companies are increasingly using, thanks to its advantages, which is why it is important to recognize that digital marketing Involves direct visual creativity. Creativity and business have many possibilities of projection and mobility within digital marketing, advertising brands […]

In digital marketing, content is very important, but you also have to consider the design, because an image says more than a thousand words. The design of images for social networks should convey a message with objectivity, no doubt of interpretation, clear and attractive. Digital graphic design involves a process of visual communication that consists […]

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