Black Friday is on November 25, a worldwide event that you can not forget about if you have a local business. Cyber Monday is the Monday following Black Friday and companies created it to persuade people who had not been able to take advantage of Black Friday to make purchases online. This year, Christmas shopping […]
A Marketing Plan is a plan that serves as a tool to raise the marketing strategies of a company, business or person, defining its objectives, target customer, its value proposition and its business model. The biggest mistake that a company’s marketing managers make when entering social networks is not giving it the same value as […]
In digital marketing, content is very important, but you also have to consider the design, because an image says more than a thousand words. The design of images for social networks should convey a message with objectivity, no doubt of interpretation, clear and attractive. Digital graphic design involves a process of visual communication that consists […]
Developing a personal brand consists of identifying and communicating the characteristics that make it stand out, be relevant, different and visible in a competitive and changing environment. A personal brand is a job that requires effort, patience, dedication but above all, requires specific and concrete strategies that lead, in an organic way, to the viralization […]
Digital marketing applies at all times, interaction platforms collapse on special dates, and large and medium-sized companies tend to take advantage of this moments to make their brand viral. At YAGU Group, we know how to take advantage of those special moments to position each of our customers. That’s why we will share 5 digital […]
Every social network strategy needs to be clear about the objectives. Without clear objectives, you simply can not advanced. You need to look carefully at the needs of your brand or business and decide how social networks will help meet those needs so you can work around that. Identify your potential customers and make the […]
This year will be extremely interesting for digital marketing in the world. For brands, the issue will be challenging and will dictate a new way of approaching social networks, and marketing as a whole, with a view for the next 2 years. Companies will have to look for greater strength in the domestic market; consumer-focused […]
The digital world is growing exponentially and social networks are increasingly used. In 2016, Facebook had 1.590 million users, Linkedin 400 million, Twitter 350 million, Instagram closed the year with 500 million active users, and YouTube reached 1,000,000 million users. Can you imagine what the year 2017 will look like? Without a doubt digital marketing […]
Most businesses take advantage of the last few months of the year since they are the highest selling months. This is due to the fact that it is Christmas time! It’s tradition to buy presents, people are getting paid and everyone is in the spirit of giving. For this reason, small and big businesses intensify […]
Facebook remains the most influential social network in the last few years. Preferred by its audience and the most competitive in the market, not only because of its powerful reach in terms of business, but its constant innovation and its positive changing platform. The social network launched the application called ‘LifeStage‘, apparently intended exclusively for […]
