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Posts Tagged ‘branding‘

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Black Friday is on November 25, a worldwide event that you can not forget about if you have a local business. Cyber ​​Monday is the Monday following Black Friday and companies created it to persuade people who had not been able to take advantage of Black Friday to make purchases online. This year, Christmas shopping […]

A Marketing Plan is a plan that serves as a tool to raise the marketing strategies of a company, business or person, defining its objectives, target customer, its value proposition and its business model. The biggest mistake that a company’s marketing managers make when entering social networks is not giving it the same value as […]

Social networks are an effective tool to measure the social thermometer, they are great to find out which are the day to day topics, which are the ones that are of interest to people, and also allows to easily monitor topics and to know the opinions of the audience in real time. Communication professionals have […]

Marketing focuses on establishing, developing and maintaining ongoing relationships between buyer and seller as a source of mutual benefits for the parties. The concept of creativity based on marketing is synonymous with innovation; having concrete ideas, well developed and structured, will take you to bigger areas in respect to the competition. Creativity: When we read […]

Sometimes, especially for small businesses, it can be tough to translate your traditional target audience into the social media landscape. Therefore, the first thing you should do to make sure this transition is as successful as possible is to focus solely on who your usual consumer is and identify their demographics and psychographics in-depth. Whatever [...]
Efficient branding is the key to strong, long-lasting marketing efforts. As such, branding is a marketing strategy that involves creating a differentiated name and image, in order to establish a presence in the consumer's mind and attract and keep customers. Therefore, at YAGU we build your marketing strategy around strong branding efforts that allow consumers [...]
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